;0)

I’m very keen on quality content, and improving it all the time. But you can’t do this easily without revenue. That’s why it’s so important for the media industry to work out how to pay its way in the future.

And we did talk about syndication, content sharing, archives, customer data as a revenue stream and other ideas. There was a discussion about the idea of taxing gadgets and making a pool to pay bloggers, papers and other media projects.

Perhaps the reason why we’re all talking about the money, but rarely doing anything, is because it just hasn’t been figured out yet.

There are no, or few, pay-walled blogs because they would be very likely to #fail – unless the content they contained was unique, compelling and in demand.